A Study On Consumer Satisfaction Towards Health Supplement Drinks

[Srini]

   
 “A STUDY ON CONSUMER SATISFACTION TOWARDS HEALTH
SUPPLEMENT DRINKS”
A Project work submitted in the partial fulfillment of requirements for the degree
of
BACHELOR OF COMMERCE IN INFORMATION SYSTEMS MANAGEMENT

Content :
INTRODUCTION
THEORETICAL BACKGROUND
REVIEW OF LITERATURE
DATA ANALYSIS AND INTERPRETATION
FINDING AND SUGGESTION
CONCLUSION
BIBLIOGRAPHY
ANNEXURE

The present study is based on the consumer satisfaction towards Health Supplement Drinks. This research is mainly dealt with the mindset of the consumers buying health drinks. This study shows the consumer satisfaction towards health drinks Taste, Preference, Essential and also the consumers consuming health drinks in their day to day life.Health drinks is typically healthy and it is designed to increase the height and mental ability in children. In this research convenient sampling technique is used. The sample study of this study is 100 respondents. Analytical tool used for this study is,

• Percentage analysis
  
• Weighted average method.
  

Human Resource Management deals with the management functions like planning, organizing, directing and controlling

• It deals with procurement of human resource, training & development and maintenance of human resource.
  
• It helps to achieve individual, organizational and social objectives
  
• Human Resource Management is a multidisciplinary subject.
  
• It includes the study of management, psychology, communication, economics and sociology.
  
• It also deals with building team spirit and team work.
  
• It is a continuous process.
  

Attachment : 
  HEALT Project.pdf (Size: 1.84 MB / Downloads: 85)